More and more people around the world are playing online games. Whether it’s a strategy game or an adventure game, there’s something for everyone. The assumption that there are only male online gamers is long out of date. In Germany, an average of 34.3 million people play computer and video games, of which 16.2 million are women. Egames is currently being broadcast on television and has a huge fan base. Egaming is run primarily by target groups aged 14-29. In today’s post, you’ll find out what egging is and what it offers to the world of social media.
What is EGaming?
Egaming is an abbreviation for electronic games and represents the competitive play of computer and video games.
What is the most popular game? The most popular online games are:
– Counter-Strike Global Offensive
– League of Legends
– Dota 2
– Starcraft2 Wings of Liberty
Who are the most successful pro gamers?
The most famous professional gamer is “Fatal1ty”, whose real name is Jonathan Wendel. He works on the Fatal1ty Gaming Gear team. Other successful pro gamers are Dendi (Danil Ishutin) and UNiVeRsE (Saahil Arora). All players have team contracts, and both teams and players have a strong presence on social networks such as Facebook, Instagram, YouTube, and even LinkedIn. They post-game news and behind-the-scenes videos and announce tournaments and events on the platform. The Top 20 Egamers have 5.8 million fans on Facebook.
What is a Pro Gamer?
At least now, you may be wondering what a pro gamer really is. Pro gamers are players who can make a living because they run professional gamers professionally and are sponsored by well-known companies and teams.
Is EGamer a new influencer?
Influencer marketing is now being talked about by everyone. Influencers are also an important part of social media marketing so that companies can communicate with target groups on an equal footing. An opinion leader in the e-gaming scene, who has achieved a wide range of reach in posts, is a role model for the genre for many followers.
As mentioned at the beginning, pro gamers are absolute stars in the industry and reach a large number of followers in their posts. That’s why it’s important for professional gamers to communicate with other gamers and use social networks (all Tools for Reddit here) as an advertising platform. For example, Facebook has a myriad of fan pages where other gamers can exchange ideas about their idols and get tips for the next game.
How can EGaming be combined with social media?
In addition to influencer marketing by professional gamers, marketers can rely on branded games. Kia GT Ride Game is a successful example of a branded game. Introducing the new Kia pro_c’eed GT. Kia has developed a kind of Mario Kart 2.0 with a specially created app. With this app, users can create their own race tracks by moving their smartphones and tablets in the air. Even Japan, the home of electronic games, is impressed with Kia, which is rarely represented as a brand.